01
Clinical doses, or no dose at all.
If a study used 5g, you find 5g on the label. We don't fairy-dust ingredients to put them in the marketing.
PROTOCOL 001 · DUBAI · MMXXIV
FORMULATEDFOR THE TOP 1%.Engineered in the UAE. Verified by labs we don't own.
Whey isolate, concentrate, enzymes, probiotics. One scoop. 28.5g of protein, dosed for the standard you set yourself.
28.5g
PROTEIN
0
PROP. BLENDS
100%
COA PUBLIC
LAB VERIFIED
NABL · 18.03.26
NABL TESTED◆CLINICALLY DOSED◆UAE FORMULATED◆NON-GMO CERTIFIED◆COA EVERY BATCH◆NO PROPRIETARY BLENDS◆NABL TESTED◆CLINICALLY DOSED◆UAE FORMULATED◆NON-GMO CERTIFIED◆COA EVERY BATCH◆NO PROPRIETARY BLENDS◆
FSSAIRegistered
GMPCertified
HACCPCertified
ISO 22000Manufacturing
FDARegistered facility
NABLThird-party tested
Per 35g scoop
28.5g
Protein
5.9g
BCAAs
130
Kcal
0g
Sugar
Flagship · Optimized Whey
The protein your training deserves.
Whey isolate (25g) and concentrate (7.5g) in a single scoop, paired with a digestive enzyme and probiotic system. Built for high training volumes. Clean enough for daily use.
Cold-processed dual-protein matrix
5.9g BCAAs, 1g L-Glutamine
1B CFU Bacillus Coagulans
Protease enzyme complex
Zero added sugar
NABL lab tested every batch
2kg · 57 servings
₹6,299₹7,499
Our principles
Three quiet beliefs we'd never compromise.
02
Every milligram on the label.
No proprietary blends, anywhere in the catalog. Every active gets its own line, with its own dose, in plain mg.
03
We don't ask you to trust us.
Every batch is tested by NABL-accredited labs we don't own. The certificate is yours. The methodology is published.
◆ ELITE SELECTION
Core Formulations
Designed for those who understand the mathematics of performance.
Every gram is accounted for. Every ingredient is backed by peer-reviewed clinical research. We don't guess. We measure.
100%
TRANSPARENT
0.0g
FILLERS
24/7
RECOVERY
The difference
How we compare to
the average tub.
Most brands talk about premium. Few publish specs. Here's the side-by-side, on the categories that matter.
Category
ATHLYST™
Elite Series
Industry
Average
Protein per scoop
28.5g
22–24g
Proprietary blends
Never
Common
Lab tested
Every batch
Sometimes
Added sugar
0g
2–6g
Digestive enzymes
Included
Add-on
Probiotic support
1B CFU
Rare
Certificate of Analysis
On request
Rare
Industry average sourced from publicly available labels of the top 10 best-selling whey proteins on Amazon.in (2026).
Verified buyers
4.9 from 1,200+
athletes who train.
4.9 / 5
1,247 reviews
“Best protein I've used in 8 years of training. The macros are real — I cross-checked the COA. Mixability and taste are top-tier.”
Arjun M.
Mumbai
“I lift fasted. Complete Isolate at 27g per scoop, mixed thin in water — no bloat, no aftertaste. Exactly what I needed.”
Priya S.
Bengaluru
“Pre-Workout actually has clinical doses. 6g citrulline, full beta-alanine — it shows. No crash either.”
Rahul K.
New Delhi
“Lactose-sensitive, zero issues. The vanilla in Optimized Whey tastes like a milkshake. Ordered the 2kg again.”
Sneha P.
Pune
“Creatine + HMB stack saved me a search. Both at clinical doses, no fillers. My deadlift went up 12kg in eight weeks.”
Karan B.
Hyderabad
“Subscribe & Save means I never run out. Customer service replied in 9 minutes when my address was wrong. Genuine brand.”
Divya R.
Chennai
“The omega-3 doesn't taste fishy and doesn't reflux. The IFOS certification matters when you take it daily.”
Vikram J.
Ahmedabad
“Multivitamin is the only one I've found with methylated B12 and chelated minerals at this price. Bookmarked.”
Ayesha K.
Kochi
Common questions
Everything you'd ask a sports scientist.
Can't find your answer? Email us — average reply time is under 12 hours.
support@athlyst.aeThree things: clinical doses on every active, no proprietary blends anywhere in the catalog, and NABL-accredited third-party testing on every batch. The full label is the formula. Certificate of Analysis is available on request.